Nick Baker - Staff Directory - Michigan State University Athletics

Staff Directory

Nick Baker

Title:
Assistant AD/Spartan Vision, Creative Services, and Brand Management
Email:
Phone:
432-0631

Began at Michigan State: August 2012

Education: Baker has a degree in Media Arts & Technology with a business concentration.

Job Responsibilities: Baker is an 8x Emmy award-winning producer responsible for Spartan Vision's overall planning, implementation, administration, direction, supervision, and day-to-day operations. Baker is also responsible for brand management, including the oversight and implementation of athletic department-specific policies regarding the use of logos, colors, and fonts on apparel, print, and digital applications.

Past Experience: Before returning to Michigan State, Baker worked as a research producer for CBS News’ 48 Hours and was an editor at the Detroit-based ad firm Cambell Ewald. Baker has also advised on projects for brands such as TopGolf, Buffalo Wild Wings, TurtleWax, and Pizza Hut. During Baker’s undergraduate years at Michigan State, he worked with Spartan Vision and was part of the first Big Ten Network StudentU class.